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Ecommerce Braintrust

Mar 29, 2022

In today’s podcast, we are talking with Julie Liu, a returning guest of the show, about the evolution of shopper marketing. The way we shop has changed over the years. How has that affected the marketing space? How do digital marketing and traditional shopper marketing co-exist? What can the two learn from each...


Mar 22, 2022

In today’s podcast, Kiri gives a preview of what’s to come in the next couple of months: interviews with industry experts, important conversations, relevant topics, and exciting new research.

Make sure you tune in to find out more!

Podcasting is hard to get feedback on! We would love to hear what you think. Which...


Mar 15, 2022

In today’s podcast, we are continuing our conversation about Walmart with Russ Dieringer. We are talking about Walmart's place has in the marketplace ecosystem, how brands look at it, what we see them working on as well as what they’ll need to do to continue staying relevant. 

Make sure you tune in to find out...


Mar 8, 2022

In today’s podcast, we are doing something a little bit different: Kiri is replaying a presentation that she and Matteo Bizon, a PPC Specialist at Bobsled Marketing, gave at an event organized by firstmovr, an education company for the e-commerce industry. The focus of the presentation was specifically about Instacart...


Mar 1, 2022

In today’s podcast, we are talking with Russ Dieringer, our recurring special guest. Walmart has had ample opportunity to be a meaningful challenger to Amazon, but their marketplace is often not the place that most brands consider investing in after Amazon. Russ and Kiri dive into why that is, what value prop Walmart...