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Ecommerce Braintrust

Jun 25, 2019

Today we’re discussing with another professional with a very impressive career background. In this episode, Kiri talks to Craig Elbert, the co-founder of Care/of, a direct-to-consumer brand specializing in vitamins and supplements. Craig was previously the VP of marketing at the direct-to-consumer men's wear company,...


Jun 18, 2019

Aqua Lung Ecommerce Manager, Liliana Molina is on the show today! Across her career, Liliana gained vast search engine optimization knowledge in digital marketing roles which she was able to leverage later on, as her position evolved in Ecommerce and working in the Amazon marketplace. Working with Aqua Lung brought on...


Jun 11, 2019

Bobsled PPC Manager Nikola Basic is back on the show today, ready to discuss all about the new product targeting features in Amazon PPC! Recently, Nikola posted a comprehensive blog post on the topic, compiling eleven different sources for finding relevant products to target with this feature. In today's episode, we are...


Jun 4, 2019

It’s been a pleasure to interview Sarah LaVallee, the VP of Ecommerce at Wandering Bear Coffee. She shared so many nuggets of wisdom in today's conversation and you're really going to love her advice for brands looking to take on giants in their own categories.

Before joining Wandering Bear Coffee, Sarah was the...