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Ecommerce Braintrust

Feb 23, 2021

Welcome to the third part about Instacart, the theme we are covering in our book Instacart for CMOs, which is coming out on March 10, 2021. Stefan Jordev is again with us, my colleague from Bobsled Marketing, and co-author of the book Instacart for CMOs. Our agency, Bobsled Marketing offers Instacart Advertising support...


Feb 16, 2021

Last week Stefan Jordev, my colleague from Bobsled Marketing and co-author of the book Instacart for CMOs, and I talked about advertising on Instacart and what type of ad campaigns are available on Instacart, how to choose the most important for your brand and we shared some tips for advertising. 

Where does Instacart...


Feb 9, 2021

Our today’s guest is Stefan Jordev, my colleague from Bobsled Marketing and co-author of the book Instacart for CMOs, which is coming out on March 10, 2021.

Instacart for CMOs offers the first and most comprehensive look into how other CPG brands are operating and maximizing their Instacart sales channel. Dial-in your...


Feb 2, 2021

Based on Coward and Company predictions we are expecting 11% eCommerce growth in 2021 but where should a brand look for growth in 2021? This is the question I am trying to answer in today’s podcast. In 2020 we had record-breaking growth of 48% and another 11% in 2021 seems like a pretty phenomenal projection. This is...