Preview Mode Links will not work in preview mode

Ecommerce Braintrust

Sep 29, 2020

Today we’re playing a conversation with Michael Erickson, founder of Ad Badger - an Amazon PPC optimization tool. Michael also hosts The Badger’s Den podcast, a great show about Amazon paid search strategies and tactics. But on today’s show, we are talking about how we stay up to date on the newest Amazon...


Sep 22, 2020

CPG eCommerce industry icon Sri Rajagopalan and consumer loyalty guru Peter V.S. Bond explore how brands and retailers engage with consumers in-store, online, and everywhere in between. In this episode Sri and PVSB are interviewing Kiri Masters and talking about what’s happening in the world of Amazon and 3p...


Sep 15, 2020

This week we are joined again by Hendrik Laubscher from Blue Cape Ventures. Last week we talked about cross-border trade, Amazon EU, specifically new marketplaces in Sweeden and Netherlands, and what kind of accretive revenue a brand can expect from launching in international marketplaces. Today we’re gonna be talking...


Sep 8, 2020

Today I’m speaking with Hendrik Laubscher, the Founder and Chief Analyst of Blue Cape Ventures, a boutique research consultancy that focuses on marketplaces and cross-border eCommerce. With over a decade of experience in eCommerce in emerging and developed markets.

Tune in to discover more!

MENTIONED IN THIS...


Sep 1, 2020

This year’s Prime Day will be different than any of the previous five. Without the possibility to restock for Q4, and with many difficulties the coronavirus pandemic has caused, many brands are deciding not to invest in Prime Day this year. Today we are talking about what we know and what we don’t know, strategies...